Projects
My life has given me the opportunity to work on many challenging projects that have allowed me to collaborate with a number of skilled individuals and grow. Here are a few that I found interesting to work on. I hope you find them as intriguing as I did when working on them. Skim over them, and don’t hesitate to reach out if you’d like to learn more.
Secret Garden II
Graphic Designer, Photographer
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I worked with a small, grassroots team of amazing people over the period of a few months to create one of the biggest offline FGC events since the start of COVID-19 pandemic lockdowns. I learned a lot from Paul "FunkyP" Nguyen about production, from Travis "SISU" Ladore about photography, and I had the opportunity to work with a handful of other amazing people to prep the event and make sure everything ran smoothly. Special thanks to Hiro "Super Hiro" Yasuda for providing all illustrations for the Secret Garden brand.
Advanced Digital Marketing Capstone Project
Scocial Media Manager
Worked with the theater group, Pumphouse Players, in Cartersville, GA over the course of a month to:
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Increase awareness, engagement and reach on their social media (FB engagement up 11%, reach up 16%total actions up 28%, follows up 30%, IG follows up 43% 500+ likes and 5000+ impressions on 64 posts)
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Promote their annual Christmas play through Facebook Ads, (2,720 impressions, 26 event responses, 29 reactions, $50 budget)
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Create a new logo
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Coach their social media team so Pumphouse Players would continue to grow their social media after the job was done.
Advanced Digital Marketing Website Project
Webmaster, SEO Manager, Social Media Manager, Content Creator
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Worked with a team to create and publish long form and short form blog posts
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Used analytics to further optimize our website and content for our target audience
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Used Pinterest, Instagram and SEO to drive traffic to the website and build organic followers
Fender Social Media Analysis & Campaign
Digital Marketer
A solo project which involved a company overview and analysis of a company of my choosing and the creation of a social media campaign complete with a social media audit, a content calendar, and mock posts centered around a theme.
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International Business Foreign Market Strategy
International Marketer
I was part of a team that was tasked with researching an existing company, finding a country that they have no business presence in, and designing a complete strategy for that company to start doing business in the new country. In this project we built a strategy that Hungry Howie's could use to enter the Kuwaiti market.
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